About us

 

We are a multinational consulting group that specializes in the internationalization of companies and institutions. We analyze markets, develop strategies for public sector and private-sector companies, plan and organize promotional activities, offer international trading sessions.

 

Global scope

Our offices are located in Poland, Spain and Turkey. Apart from that, we have a broad net of partners all over the world. Thus the services we provide are of global reach, which allows to save time and reduce cost of projects run. Since 2008 we are a member of Polish-Spanish Chamber of Commerce.

Interdisciplinary character

Our team is composed of people highly-trained in various disciplines (academic and business), with different passions and diversified experiences and views. That is why, we are able to run projects that require unconventional approach. All this, together with specially chosen tools and in cooperation with the Client, allows to meet practical goals set by the Client.

 

Private clients

Market research constitute a core of our company. The results of the research run help the Clients to take strategic market decisions. We study the demand for the products of particular companies, search for market niches and new markets. Through brand image research, evaluation of promotional activities effectiveness and research on clients’ satisfaction and expectations, we support companies in their marketing strategy.

We specialize in B2B research that employ the representatives of the companies selected to as respondents. In our research, we use the Qualimassive methodology which merges the advantages of both qualitative and quantitative methods. Thus, we obtain more substantial results on the basis of relatively small sample groups.

 

ExportCreator

We encourage both companies that plan an expansion to foreign markets, and those that already export, to use ExportCreator service – an advisory toolkit prepared on the basis of our long experience in the scope of internationalization.

Within ExportCreator we:

• Help to discover foreign markets
• Elaborate development strategies for export
• Organize trade missions, arrange the participation in trade shows, organize study visits, conferences and presentations in Poland and abroad

 

Additionally, we run training sessions on export support and internationalization processes.

 

Public clients

Our offer for public clients is addressed to: ministries, regional and local municipal authorities, clusters, economic chambers and associations. We have a wide experience in running socio-economic research, economic development, social and touristic consulting for cities and regions, territorial marketing and public space development programming.

 

Local level

We provide support on every level of strategic planning for the local governments – from running research and elaborating a complex diagnosis, through developing a territorial brand and a strategy for a city, urban functional area or a region including social, economic and tourist layer. We help the cities to introduce smart city idea – citizen-driven city. We support the complex revitalization of the cities that goes together with support for the entrepreneurship (including clusters, incubators, etc.) We believe that every project for the public administration should be held in cooperation with the Client and all the entities affected by the project. Thus, we organize public consultation and encourage the entities to cooperate at early stage of the project. Thus, we can adopt our actions to the actual needs and abilities of the future users. Till now we developed for example:

• Economic Promotion Strategy for Wielkopolska Voievodship 2012-2020
• Promotion strategy for the brand of Zakopane city
• Brand Strategy for the city of Belchatow 2012-2020
• Strategy for the city of Pruszkow
• Policy of economic development of Plock 2012-2022
• Analysis of potential creative sectors in Mazovia
• Mazovia EE&RES Cluster strategy for acquiring new members

 

National level

We specialize in advising public administration in the field of foreign economic promotion understood as a series of measures to increase export competitiveness, boost investment attractiveness of the country or particular regions, as well as promotion of FDI abroad. We run research in the scope of export and international promotion, for example the Polish Economy Brand carried out for the Ministry of Economy. We carry out long-run international promotion programs for Polish sectors. We are involved in the promotion of Polish tourism abroad run by the Polish Tourism Organization. We support cities, regions in the international expansion of Polish companies. We lend our knowledge and experience while organizing trade missions (to and from Poland)and study visits for local authorities. We have already developed:

• The Polish Economy Brand
• Analysis in the scope of attracting FDI to Opolskie Voievodship in the food industry
• Complex organization of study visit for local authorities of Eastern Poland to Great Britain (Scotland)
• Functional concept for Export Promotion Portal
• Sector Promotion Program Polish Biotech&Pharma
• Sector Promotion Programme of Medical Device and Measuring Equipment Industry
• Polish Economy Promotion Program in Algeria 

 

We also have tools and experience to run national research for public administration and large institutions in the field of sociology, labor market, education, etc. For example:

• Polish officials’ knowledge of responsibilities under the act on sign language and other means of communicating
• Public opinion survey on National Qualifications Framework
• Research on Regional Labour Markets in Masovian Voivodeship
• Consequences of German market opening for Lower Silesia

 

Take advantage of our services.