Plastic processing company – Market Advisor

In 2007 Ageron had a task to find possibilities of expanding market for the Client in new sectors. It was consulting not in the area of entering a new market, but in the area of developing activities on the market penetrated already for 10 years. Scope of our consultants’ job included: analyzing market of plastic in Poland with emphasis on determining its size and share of various plastic materials, analyzing direct competition and role of geographical location in degree of presence on the market, analyzing buying force of various sectors in order to indicate the most attractive ones as well as in-depth analysis of the most attractive sectors. Research project resulted in creating contact database of 123 potential clients, representing mainly 3 most promising sectors. The long-term business advantages for the client was proven by the fact that they contacted Ageron 5 years later, when they exhausted possibilities on Polish market indicated in 2007 and were ready to embark on export activities.