Home Page > Sector promotiont program for polish medical equipment 2018/2019

Sector promotiont program for polish medical equipment 2018/2019

The consortium of Ageron Polska, World Expo International and The Polish Chamber of Commerce of Medical Devices POLMED is the organizer of information and promotion stands as part of the sector promotion program for the medical equipment industry. Within the joint space, Polish companies can in different ways promote their export offer. There are different gadgets and solutions available for companies, such as LCD screens, interactive reception and space for displaying promotional materials and conducting business meetings.

The project is implemented at the request of the Polish Investment and Trade Agency and is one of the elements of sub-measure 3.3.2 project “Promotion of Polish economy based on Polish brands – Polish Economy Brand (PO IR)”.

The main purpose of the sector program is to promote the Polish economy based on Polish brands. The program’s goal is also to increase exports of the medical equipment to foreign markets, i.e.:

  • USA,
  • Poland,
  • Germany,
  • UAE,
  • Singapore,
  • Turkey,
  • China,
  • Brazil,
  • South Africa.

Polish companies from the medical equipment industry can take advantage from active promotion at joint stands organized at the fairs:

  • ARAB HEALTH 2018, 2019,
  • SALMED 2018,
  • Medical Fair India 2018,
  • ExpoMed 2018,
  • ASIA HEALTH 2018,
  • CMEF Spring 2018, 2019,
  • HOSPITALAR 2018,
  • AFRICA HEALTH 2018,
  • FIME 2018, 2019,
  • MEDICA 2018, 2019.

SECTOR PROMOTION PROGRAM FOR POLISH IT/ICT 2018/2019

Ageron Polska is the organizer of information and promotion stands at trade fairs as part of the sector promotion program for the IT / ICT industry. Polish companies as part of a joint Polish national stand have the opportunity to present their offers, promotional films and networking.

The project is implemented at the request of the Polish Investment and Trade Agency and is one of the elements of sub-measure 3.3.2 project “Promotion of Polish economy based on Polish brands – Polish Economy Brand (PO IR)”.

The main purpose of the sector program is to promote Polish ICT industry on the foreign markets:

  • United States,
  • Israel,
  • United Arab Emirates,
  • Japan
  • South Korea,
  • Brazil,
  • Germany,
  • Spain,
  • Portugal,
  • Finland.

Polish companies from the IT/ICT industry can take advantage from the promotion at stands, during the following events:

  • CeBIT w Hanowerze 2017, 2019,
  • IoT World w Santa Clara (USA) 2017,
  • Pioneers Festival w Wiedniu 2017, 2018,
  • Gamescom w Kolonii 2017,
  • TechCrunch Disrupt w San Francisco 2017, 2018,
  • Futurecom w Sao Paulo 2017,
  • Web Summit w Lizbonie 2017, 2018, 2019,
  • Mobile World Congress w Barcelonie 2018,
  • Japan IT Week 2018,
  • DLD Tel Aviv Digital Conference (część DLD Tel Aviv Innovation Festival) w Tel Awiwie 2018, 2019,
  • G-STAR w Pusan 2018,
  • GITEX Technology Week 2019.

Analysis of investment attractiveness in Western Pomerania region

The analysis of investment attractiveness in Western Pomerania region for sectors: offshore, shipbuilding, large-sized production, metal and machinery, logistics and sea freight  was prepared on behalf of the Marshal’s Office of Western Pomerania Voivodeship and it has been our second project of this type in 2015. It involved an extensive investment attractiveness analysis of Western Pomeranian region with a special emphasis on foreign investments. It consisted of three main parts:

1. Regional investment potential study: we characterized those elements of regional economy which influence investors’ perspective. Within this study area we carried out:

  • desk research study: transport infrastructure, economic infrastructure, labour market and community,
  • investment offers analysis: we identified both investments areas (Special Economic Zones areas, economic activity areas, areas awarded with ?grunt na medal? prize) and available office spaces,
  • inflow of foreign direct investments ? we analyzed statistical data, determined potential investors from selected countries (more than 300 agents) and conducted a study on a group of more than 50 foreign investors who develop an economic activity in the region.

2. A comparative analysis of Western Pomerania region and Germany, Denmark, Sweden, Norway, Finland, Great Britain, Belgium, The Netherlands, The Czech Republic, Latvia, Hungary and Estonia ? we created a database which involves formal and legal aspects of starting an economic activity in these countries, median earnings, information on labour law (working hours, free days) and costs of apartment, production hall and office rental. We also prepared a simulation of construction cost for a production plant in 13 analyzed countries, Poland and Western Pomerania voivodeship.

3. We identified selected tools to support business cooperation in 13 European countries (Germany, Denmark, Sweden, Norway, Finland, Great Britain, Belgium, The Netherlands, The Czech Republic, Latvia, Hungary and Estonia) ? in the framework of the analysis we identified more than 40 trade fairs and more than 50 organizations and sectoral associations in these countries.

Due to enormous diferentiation of data, we applied a variety of study methods. Primarily, we used desk research method to look for information on websites of institutions, organizations, local governments and companies. We also conducted surveys and in-depth interviews with foreign investors who develop an economic activity within the Western Pomerania region.


Innovative projects in Eastern Poland from a sectoral point of view

The analysis was elaborated on behalf of the Polish Information and Investment Agency. It was one from three projects we took on in terms of Creation and Development of Investor Assistance Centres Cooperation Network project, Subactivity l.4.2, Eastern Poland Development Operational Programme.

The study was centred on identification of innovative projects in Eastern Poland from a sectoral point of view, focusing on key sectors of the region, which are: the construction sector; the logistics sector; the food sector; the woodworking and the furniure sectors; the chemical sector; the machinery sector; the metalworking sector; the clothing sector; the RES sector; the BPO services sector; the yacht sector; the aviation sector; the business tourism, and on innovative projects in local authority units and regional development bodies.

We conducted an extensive and detailed analysis of up-to-date socioeconomic indicators, crucial to establish the level of innovativeness in 5 voivodeships (Warmian-Masurian, Podlaskie, Lublin, Subcarpathian and Swietokrzyskie) in comparision to the rest of Poland. Additionally, we presented 25 case studies from Eastern Poland, 20 from other voivodeships and 15 from EU countries. In the final part of the report we described factors which restrain innovativeness and presented a set of recommendations to dynamize innovative projects in the region in a form of a SWOT analysis.


Analysis of the investment attractiveness of the Lublin region, considering the region?s potential to attract FDI

We elaborated the project on behalf of the Marshal’s Office of Lubelskie Voivodeship in Lublin within Creation and Development ofThe Network of Investors and Exporters’ Service Centres financed by the funds of the Development of Eastern Poland Operational Programme.

Within the project we conducted an investment attractiveness analysis and an investor’s informative guide (Lubelskie ? the place for your investments). The final report consisted of two main parts:

1st part: Formal and legal aspects regarding many features of running an economic activity in the region (with a special focus on conditions important for foreign investors) such as:

  • characteristics of forms of running an economic activity;
  • legal and formal procedures linked to starting an economic activity;
  • taxation forms and their soultions;
  • Labour law;
  • direct foreign investments legal conditions in the region;
  • location procedures.

2nd part: Study on the region’s investment potential based on a detailed analysis realized via desk research and in-depth interviews, such as:

  • index analysis;
  • desk research study (communication availability, labour market, key sectors, cooperative relations, science and investigation potential, entrepreneurial support system);
  • analysis of availabilty of investment areas and office spaces;
  • a detailed analysis of direct foreign investments state (including examples of realized investments).

The last stage of the analysis was to select forward-looking directions of FDI development ? the key sectors and FDI attraction. In order to do so, we used the data collected in the analysis mentioned above and completed it with information gathered via individual in-depth interviews with both foreign investors and experts in investment attraction, representatives of science and technology parks and special economic zones among others.

The analysis with a special information folder were translated into English and Russian and are to be issued with an ISBN number.


Analysis of competitiveness for innovative solution GREEN-TECH

We have conducted an analysis of competitiveness for international, newly opened technology by Polish producer form Renewable Sources of Energy sector.

Among 25 markets from Europe, North America, Central Asia, North Africa and Middle East, we chose 11 markets with highest potential for technology commercialization. In order to do that, we have analyzed macroeconomic, socio-demographic, geolocation factors and factors describing local market of energy.

In the second stage, the 11 markets were analyzed with regard to directly and indirectly competitive products. Our Client’s solution was positioned and compared to the competition with regard to technical parameters and price. Afterwards, we determined 5 markets, where the potential is highest.

The third stage consists of the analysis of 5 macro-regions (Balkans, Eastern Europe, Central Asia, North Africa, Persian Gulf) with regard to building marketing strategy for entering these markets. Distribution channels, competitors strategies, organizational culture and promotional tools were analyzed. Having that, we presented final recommendation on how to enter the high-potential market and how to adopt communication and promotion to their specific character.

The project co-financed with sub-measure 5.4.1. Innovative Economy Operational Program “Support to obtain the protection of industrial property.

 

 

 


Research and promotion of Ecuadorian products

Ecuador Export and Investment Promotion Agency (CORPEI) 2008

Project was carried out in 3 phases.

The first stage of research was carried out among commercial chains in France, UK, Sweden, Italy, Spain and Germany. In-depth interviews were mainly directed at diagnosing introduction of Ecuadorian products – above all food products, but also furniture, textiles and flowers. Based on this research strategy was formulated how to introduce Ecuadorian products to European chains. Client received database of direct contacts to suitable buyers.

The second stage consisted of researching possibility of distributing Ecuadorian products in the European Union using logistic platform 3PL (Third Party Logistics) – where one or more logistic functions are outsourced to external company. Typical functions which can be outsourced include transport, customs and loading consolidation, storage, contract storage, fulfilling orders, distribution and transport management. Research was carried out using method of interviews in German, Dutch and Italian ports.

The third stage included benchmarking mission of 10 Ecuadorian enterprises from the food industry in Poland and Czech Republic. Ecuadorian entrepreneurs met with Polish importers at the IFE Poland fairs in Warsaw and paid study visit to Czech chain markets, visiting among others TESCO’s warehouses.